Tuesday, 14 January 2014

Brief 4 - Communicate Brief

Admittedly, I have really struggled with my given word cutlery. From a recent survey I did I found that less than 40% of people did not know the correct way of setting a table, especially on special occasions, such as christmas. 

Communicate Brief: 

To design a piece of work which solves the problem of people not knowing the correct way to lay a table. It will inform and educate, this will be solved in an engaging and interesting way and aimed on a specific audience. 

The product will be aimed at young couples/new home buyers/ basically anyone buying home ware purchased from John Lewis. It will reintroduce/preserve table etiquette. 

The final piece of work will be a folded A3 leaflet. It will have the correct formal way to lay a table, the do's and don'ts at a dinner table and a bit on wine folly. The leaflet will be placed in the buyers bag to look at when they are home. 

No comments:

Post a Comment