Friday, 9 October 2015

OUGD601: Dissertation Plan

Dissertation Plan


I have yet to decide on a final title for my dissertation but here are some ideas so far:

The Profession of the female Graphic Designer: an exploration into the field of blah blah blah....


What factors facilitate a successful female designer? 

Introduction:
will include my methodology
Literature review on Graphic Design

Discussion on statistics:

“A 2013 Guardian survey reports that of the 12,930 students at the University of the Arts London, of which CSM is part, 9,370 are female – a pretty weighty 72.5%”

“This female domination in graphic design education appears to be reversed when it comes to the graphic design industry.”

A much-quoted survey of the UK design industry published by the Design Council in 2010 revealed that only 40% of designers were women, in startling contrast to the 70% of female design students.

Chapter One: Women at Work
Discussion on women in the workplace, 40/50 years ago women were the homemaker .
Feminist Movement 
Gender Stereotypes

Chapter Two: Women Pioneers in the creative industry
Discussion of women pioneers working in the creative industry who proved they have a talent, a visual voice and more often than not an activist spirit to push through the androcentric culture of the 1950’s to the late 1970’s.

Discuss Primary Research: Interviews/Questions & surveys

Chapter Three: Typeface Design
Even in the 21st century women are still underrepresented in the field of typeface design and development, and despite their rising numbers they are also less visible. 

Critical Analysis of Typefaces

Chapter Four: Magazines
Seventeen/Charm Magazine

Conclusion: Women to be viewed as a designer, not a woman in design?
Does the gender gap matter?

System or people sexist (peoples stigmas)
...

Estimate Word Count
700 Word Introduction
1800 x 4 chapters
900 Word conclusion

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