OUGD601: Exhibition Identity/Research

I have decided to do some research into exhibition design. Besides from solely looking at women/feminism related exhibition design, I also thought that It would be a good idea to look at general branding and exhibition identity work that has an interesting approach and range of different creative outputs. As I don't want the main focus of my exhibition identity to be focused on women-in-design, as it draws attention to the disparity between male and female graphic designers. So I have spent some time going through some exhibition branding and identity books I own as well as searching on Studio websites and online content.

Exhibition/Identity design

I started to go through some online websites that has some current exhibition and identity branding work that is contemporary, fresh and modern. Most of the work I am looking at doesn't necessary have a link to exhibition identity, but is purely for inspirational purposes.

#YESALLWOMEN

Brand Identity and supporting press material for #YESALLWOMEN, an immersive experience fusing art and activism held at the Dillettante in Downtown Los Angeles.

I thought I would look an example of feminism design, I feel its very in your face #YESALLWOMEN it would not appeal at men as much as it would appeal for women. 

Asa Yu

Asa Yu is an up and coming Taiwanese artist who create sculptures with recycled materials like aluminium cans, beer bottles, bottle caps, and paper clay. We created the branding identity for his debut show in Beijing China. The visual materials will extend to his future exhibitions in Shanghai and Shenzhen. His works have been deemed by art critics to be a critique on consumerism and materialism. In his own words: "I hope to remind people that Art & Design is to everyday lives than most people think and to juxtapose the contradictory values behind mass consumption and waste.

Really beautifully done, I like the typographic elements and their cutout mask. Simple but very elegant. 

Alan Turing Exhibition

A branding and campaign exercise for a 3 part exhibition showing the life and legacy of Alan Turing (he was the pioneer of computer science and a master of cracking codes and cyphers during World War 2). 

Really conceptual design - I like the element of coding in the tickets. 

The Welfare State

'The Welfare State' is an exhibition with works by eight contemporary artists of different generations and visual materials from four Flemish archives, organised by M HKA. The exhibition is both explicitly and implicitly socio-political, and raises topics of relevance to the current situation in the world.

Good idea to mock things up 

Really simple branding but works really well! I also really like the idea of creating a pocket book-like publication which could serve as a guide to the exhibition, featuring essays on the participating designers and gender within design. 

Las Palabras

I really like the well-thought out layout and typography used, the limited colour scheme I love, however at first I didn't like it at all! The presentation is great.