Friday, 11 December 2015

OUGD601: Target Audience/Tone of Voice



For a well-synthesised outcome it is important for me to consider who the target audience and tone of voice to use for my exhibition.

Target Audience  

 My target audience would be young creatives between the ages of 16-25 and beyond. My practical outcomes would have to appeal to both men and women, because they are going to become the future of the creative industries. Thus, it is important to be more aware acknowledge and to be more aware of women in design. The exhibition idea reinforces my dissertation conclusion points by illustrating the importance equal balance, and about how both men and women need to be part of the conversation to close disparity in graphic design. 

Tone of Voice

The TOV used it is what it is, matter-of-fact, clear and basically just focused on what exhibition attenders want to read and find-out.

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