Monday, 24 March 2014

Brief 04: Speaking from Experience Task

This morning, we were put into groups and had to list the five things problems we didn't know when we first went to university/moved to leeds. These problems were then formed into a problematic statement to which we could develop a brief around. The main issue we found was distinguishing a statement from a problem because,  what we wrote sounded like a statement.

The problem we decided on was about eating healthy & being able to cook at uni and then wrote a brief around the problem. We asked other groups to write down on the back how they would solve this and the answers we got back really fitted with what we initially hoped for.


Our five thing we didn't know were turned into problematic briefs.






The Brief we came up with: 

Students moving away from their families for the first time often struggle to cook and eat healthy due to lack of experience. With this in mind produce a creative solution which informs students on how to have and maintain a healthy life style/diet. 

Background/Considerations
  • health benefits 
  • student budgets
  • recipes 
  • tone of voice
  • informative/instructional

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