Monday, 17 March 2014

interim crit


Today's crit was really helpful, I gained some great feedback and some valuable ideas. Here is the feedback I received.
  • 'I quite like the helicopter design you have done. Have you thought about colours? Have you tried other colours other than red? Perhaps a yellowish tone to match the spotlight and you you could invert the text so its white? 
  • 'red and black are definitely the colours you should use, target and telephone, for the helicopter and spolight, it might look better not filled in. 
  • 'really strong concepts on all of your sketches. I think the telephone ideas are the strongest, it makes it seem quite mysterious. Out of your two printed designs I think the helicopter one is the strongest although the spotlight needs to be thinner - looks a bit like a mountain.
  • you have reakky got to grips with making full use of both colours. I really like the flying bullet idea, it could work so well as a screen print but consider how you would do the ripples
  • the first design that has been done digitally (target design) is very effective! I really like this one! The other design I like is the helicopter spotlight one. However, I like the smaller thumbnail one with the red title and the fact the spotlight itself is in the middle. I really think that the colour choice works well too! The 'looking up at the buildings image could look awesome too!! However, I still think the 'target design' is my favourite!
  • stick with the part in the air vent chasing after. Could look really nice with half tone, black, white, red text. Nice, clean, minimal.
  • Vectors a bit too simple. The tower block one is good, develop that.The helicopter idea looks really cool, but I don't think it's obvious enough what the film is, without using text, and I think text would ruin it. I think the other poster you've produced is too generic.
  • Please go for the telephone design. Visually and conceptually this is your strongest idea.
  • Helicopter design colours should be inverted.I'd suggest developing the telephone concept as it would be very strong.
  • I like the thumbnail looking up at the buildings. This could look really cool screen printed. Both posters you've mocked up digitally work well- however with the target it may be hard to get the colours perfectly in line. 
  • I think your buildings represent hostage better but I really like the crosshair design. Maybe think of incoporating the two? Nice work.


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