Studio Brief 2: read more/facts & figures

I researched some fact & figures about people and reading, and encouraging people to read, if that is the route my group and I want to go down. I found some of the statistics particularly surprising. 

• 35% of adults don't read for pleasure. 
• 42% of men don't read for pleasure. 
• 60% of the prison population has difficulties in basic literacy skills.
• 15% of the working age population in England (5.1m people) are at or below the level of literacy expected of an 11 year old. This figure was 16% (5.2 million people) in 2003.
• More people are at the lowest level of literacy than in 2003 - 1.7m compared to 1.1m.
• Children who are read to every day at age three have a vocabulary at age five , nearly two months in advance to those that are not.
• 14% of children in lower income homes rarely or never read books for pleasure.Parents are the most important reading role models for children and young people
• Only 1 in 5 parents easily find the opportunity to read to their children
• 10 to 16 year-olds who read for pleasure do better at school
• 15% of the working age population in England (5.1m people) are at or below the level of literacy expected of an 11 year old. This figure was 16% (5.2 million people) in 2003.More people are at the lowest level of literacy than in 2003 - 1.7m compared to 1.1m.